4 Hills – 1 Partner – Infront

Infront, a company of the Wanda Sports Group, unites fans and consumers at the greatest sports events around the world and ensures a successful all-round package at events and with rights holders. With a team of over 1,000 experts in 44 branches in over 17 countries worldwide, Infront is ideally positioned to offer everything an event or commercial partner needs to be successful – be it innovative digital solutions, world-class event operations, international media rights distribution, sponsorship sales and activations or cutting-edge media production. Infront, headquartered in Switzerland, is passionate and #AllAboutSports @infrontsports www.infront.sport/en

New logo strengthens the event brand

The strong brand and communication platform once again developed by Infront designers further increases the overall attractiveness of the Four Hills Tournament as a top international event and enhances the success of the associated marketing measures of the sponsors. The new corporate design further underpins the Four Hills Tournament's claim to leadership in winter sports, with the new tour logo no longer dominated by the "four", but with the "Four Hills Tournament" as the trademark in the spotlight. The previous colourful local colours were also replaced by a uniform blue, which stands for strength, but also for winter sports. In addition to the tour logo, all communication media as well as the set design at the four venues were redefined.